Press

Companies that use GenAI in commercial and administrative processes are ahead in the battle to mitigate staff shortages. But SMEs in the field of retail and FMCG must act fast to avoid falling behind the big players in the industry that are already benefiting from the use of GenAI applications. (article in German only)

How are retail and FMCG companies using AI today? In which areas are they testing AI applications and where are they already using them? Where is the need for action greatest and how can GenAI be integrated into business processes fast? You can find answers to these questions here. (PDF in German only)