What is the factory?
In the Factory, we develop apps based on generative AI for retail and industry. Our agile rapid prototyping approach benefits from the systematic evaluation of prototypes with our partners. This results in solutions that offer real added value.
Our MISSION
We rely on collaboration, for example in the Alliance. Our partners support prototype development with use case-specific expertise on processes and evaluation criteria. Retail-ai takes care of the technical aspects – from the design to the implementation of the AI pipeline.
In the Academy, you will also learn how generative AI can be used, as well as which tools we offer in the Factory. The Labs support this approach by cooperating with universities and start-ups.
What products do we offer?
Brief Buddy
The agency briefing for retail marketing campaigns - "at the touch of a button". With BriefBuddy, you can easily create new texts based on an existing briefing that exactly match the tone and style of the campaign. BriefBuddy can also quickly implement suggestions for improvement and changes.
Product Wizard
Whether seasonally changing or channel-specific product descriptions based on the product master data: The ProductWizard automatically creates customer-specific product descriptions for different target groups, saving you a lot of time when creating them.
New Platform
For category managers and market researchers in the consumer goods sector, the platform transforms the daily flood of information into strategic competitive advantages. Let us surprise you and register now via the waiting list.
